Mastering Events and Event Management: My Expertise and Insights
Major Event Bidding Funnel: Why Cities Can’t Afford to Get It Wrong
Securing major events is a game-changer for host cities, but the process is far from simple. Learn how the Major Event Funnel can help cities streamline their bids, overcome common pitfalls, and land major events that boost the local economy and community pride.
The Problem with Economic Impact: Does the Money Really Stay in the Community?
Many cities compete to host large events, relying on economic impact projections to justify their bids. But do these numbers tell the full story? This blog explores the difference between economic impact and retained money, emphasizing how important it is for local economies to focus not just on how much money flows through the city, but how much stays and continues to benefit the community.